Avaya-Nortel product roadmap

Even as internal restructuring is going on globally, Avaya will be revealing its post-acquisition product roadmap.

While there will be a lot of press releases and media coverage, I seriously doubt it is going to have immediate impact on the industry. This is because the first announcement will be to their channels. There will be a big lag between training to go-to-market. This lag can take several months to even a year as the process involves lots of human interactions which can create hard bottlenecks. Lags can come from things like channel account distributions, minimum margins, commission structures, positioning message, ROI calculations, marketing materials, white papers, sales documents. I for one know it is difficult to get a seasoned sales person to change his sales pitch. I highly doubt product roadmap is a sexy topic. Taking this back to the first sentence I wrote, the top concerns on most people's mind right now is who's going to stay in the new Avaya and who's leaving.

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